Feel free to cash
You may remember this ad, "a surprisingly accessible loans in Bank BPH with Anne Guzik?
In brief: Anne wants to take a bank loan, and her partner / husband probably does not want;) so twitching and throws a credit counselor lady declares that hardly earns no account, and in general did not say to what this loan, believing (in most cases rightly so) that such a dictum of this lady consultant simply dismissed them empty-handed. What is his surprise when (incidentally, very nice) lady " in this situation invites money."
Well, see the alternate version of that ad - perhaps the client was expecting, but probably not in such a way;)
Unfortunately, the bank where you can delete pictures and the above is no longer available. But it is in Chinese;)
It looks like a professionally made viral marketing . Great recognition for the advertising agency (Just - it is what it Jacek Kurski accused - and later apologized - for removing money from PZU billboards in the scandal), the message simply dropping to the floor (with laughter), and refusal of a loan is given with such grace and cute smile that is worth up to nearly did not get a loan;)
Update: How MediaFun learned, it is not viral, in any case this is not a campaign conceived and conducted by the bank - at least so says a bank official statement. Bank as a bank, of course, again proved just stiff and marble. Too bad some slack (especially as presented in a charming way) have not harmed anyone. I think the bank or not. But apparently the makers are people completely deprived of a sense of humor.
wonder then, who is responsible for this alteration, because it looks like a scene filmed on the original, not rebuilt after the shooting film.I that until now the uchowała in secret? ;) The larger (mine) Just appreciation for the agency;)
And looking the other hand, the fact that now the banks are trying to show up as institutions friendly and accessible to everyone, even for people like you with advertisements, after which behavior will almost certainly be expected that he would have trouble repaying the loan. So for me as a customer would be better, however, that the bank further check of potential borrowers, and such as you with advertising clients refused. For any discussion is the refusal;)
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